FERRERO India recently partnered with Poona Club Golf Course to promote Kinder+ Sport “Joy of Moving” programme. The event had about 40 children participating in the Poona Club Golf Junior tournament. The event was inaugurated by Stefano Pelle, managing director of Ferrero India.
Commenting on the partnership Pelle said, “We are elated to be associated with Poona Club Golf Course. With this tie-up, we are expanding the Kinder+ Sport ‘Joy of Moving’ programme to Pune. To broaden golf’s appeal, we are encouraging young children to play the game of golf and we are pleased with the overwhelming response.”
Manisha Jaitha, lady captain Poona Club Golf Course said, “We are excited to be associated with Ferrero India. This association will take the game of golf to the next level amongst young children..”
The Kinder+ Sport “Joy of Moving” programme was launched in India in 2014 at Baramati, near Pune, as part of the Ferrero Group global CSR initiative to promote active lifestyles among children. So far five Kinder+ Sports camps have been held successfully and over 2000 children have participated from various schools.
In the first week of June 2018, the fifth Kinder+ Sports camp was held at the Vidya Pratisthan School in Baramati and over 400 children participated in the camp. Kinder+Sport recently partnered with the ISF World Schools Badminton Championship 2018 edition which was held in April at the Balewadi stadium, Pune. Kinder+ Sports partnership with International Sports Federation (ISF) has been a long-standing relationship, sharing global values of friendship, fair play, and fun since 2005.