STAYING true to its commitment to keep building on the success of KWID with breakthrough product innovations, Renault announced the launch of the new KWID Super Hero Edition in association with Marvel.
Renault India, one of the fastest growing automotive brands in India, created history with its Global car for Conquest, Renault KWID. This attractive, innovative, and affordable car, is a true game-changer and volume driver for Renault India, selling more than 200,000 vehicles so far.
Speaking on the launch, Sumit Sawhney, country CEO and managing director, Renault India Operations, said, “With the Renault KWID Super Hero Edition, Renault offers the specially designed Kwid for Super Hero fans through our collaboration with Marvel. Through this, our consumer centric approach takes the next step by exceeding customer expectations through innovation, design, and quality”.
The special edition KWID cars will be offered in two versions inspired by Marvel Avengers Super Heroes – Iron Man and Captain America for the fans who want to own an innovative and affordable car
“Marvel’s Iron Man and Captain America are among the most-loved Super Heroes in India today. At Disney, we are constantly seeking fun new ways to make these beloved characters a part of the everyday lives of fans everywhere. With Renault KWID Super Hero Edition, fans will now be able to take this Marvel experience everywhere,” said Abhishek Maheshwari, country head, Disney India.
The KWID Super Hero Edition is designed and developed by Renault’s design studios in Mumbai and Chennai, and it demonstrates Renault’s progressive design innovation while underscoring Renault’s commitment to the Indian market. This special edition KWID once again proves the high degree to which the KWID can be customised.
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The KWID Super Hero Edition will offer segment leading length, power to weight ratio, boot space, ground clearance and cutting edge technology. It boasts of several first-in- segment features led by its SUV inspired design, 7-inch touchscreen MediaNAV system, digital Instrument cluster, one-touch lane change indicator, radio speed dependent volume control and pro-sense seat belt pretensioners with load limiters.
Best-in-class features include its boot capacity of 300 litres, ergo-smart cabin, multiple storage spaces, upper segment body dimensions, interior space, service parts maintenance cost, ride & handling and several personalization options.